Recent direct mail marketing studies indicate a response rate of 5.3%, and a 29% ROI.* The team of direct mail design experts at Nova can help you make this valuable marketing tool into an important part of your revenue stream with everything you need for your customer acquisition and retention. We offer full direct mail campaign management, including data support services, and guarantee the most accurate and precise data segmentation and modeling information.
For you, that means two things: No complexity. No frustration.
The Nova team will work with your lists or acquire them on your behalf. We’ll purge duplicates, correct addresses, maintain the lists, and run updates as required. We offer data support services, such as auto address correction from the national change of address directory, ZIP coding accuracy updating, GPS coordinates, and even presort deliverables in groups for carrier route saturation. We also track your campaign for proof of delivery.
Nova can create any type of mailer you wish using our skills in:
A complex campaign with three postcard versions, timed mailing, and personal URL (PURL) codes on each was an exercise in strategy, logistics, and variable printing. All three versions of the postcards arrived beautifully in mailboxes at the designated time requested by the client.
The BCC Mail Manager System is a comprehensive software solution designed for managing and optimizing bulk mail operations. BCC Mail Manager slices through ever-changing USPS red tape to provide dependable mail processing performance, easily adapting to changes while always delivering optimal mailing efficiency and economy. The BCC Mail Manager System facilitates cost-effective, compliant, and streamlined bulk mail operations, helping Nova achieve greater accuracy, efficiency, and cost savings in our mailing processes.
The Buskro Mailing System is a comprehensive solution designed to streamline various aspects of the mailing process. It includes three key components: an Inkjet Printer, a Tabber, and a Labeler. The Inkjet Printer is equipped for high-speed variable data printing, allowing for the customization of each mailpiece with recipient information and barcodes. The Tabber, or tabbing machine, applies adhesive tabs to mailpieces, ensuring they meet postal regulations for closure. The Labeler is designed to affix labels or stickers onto mail items, providing an efficient way to add additional information or promotional materials. The Buskro Mailing System helps Nova achieve accurate, personalized, and compliant mailings, ultimately improving the effectiveness of our clients’ communication and marketing strategies.
The Quadient iX-5 Postage Meter is a sophisticated mailing system designed to streamline postage processing for businesses. This postage meter comes equipped with advanced features to handle various aspects of mail preparation. Integration with online postage services simplifies postage management, providing up-to-date rates, and ensuring compliance with postal regulations. The Quadient iX-5 Postage Meter helps Nova save time, reduce costs, and enhance the professionalism and effectiveness of our clients’ outgoing mail communications.
The Pitney Bowes Relay Series F70G Inserter is a sophisticated mail processing system designed to automate the insertion of documents into envelopes, streamlining high-volume mail production. The F70G Inserter is equipped with multiple feed stations, allowing our Direct Mail Department to process various document types and sizes simultaneously. The F70G Inserter helps Nova achieve faster, more accurate, and cost-effective mail processing.